CROCS Valentine’s x Jackie Orry

DESIGNATION: PRODUCTION DESIGNER

As a child, watching Hindi movies with the HERO as a significant part of my life created lasting memories. So, when I finally had the chance to have that HERO sitting casually in the easy chair at the special corner I designed alongside his favorite plant, it struck me just how far I had come. This unforgettable moment occurred during the filming of Crocs’ Valentine's Day campaign featuring JAGGU DADA. The set was simple yet impactful, in line with the crisp brief from our young director, Ashwin. We created a wallpaper inspired by the art deco style, thanks to my talented Director of Photography, Swaraj Srivastava. The space included a section filled with plants inside a transparent box illuminated by neon pink lights, a corner dedicated to self-care, a makeshift blanket fort, and a hotel trolley stocked with gift boxes and festive decorations. My favorite part of the set was a dining table brimming with delightful food and an assortment of Jibbit charms. We styled the table with all sorts of creative and fun elements to showcase a vibrant collection of Jibbits. Oh, and I can’t forget the pink fabric roll that fell with the buzzer—it was a fun moment!